Urban Planning

URBAN PLANNING

  1. Urban developments are the mechanism to plan the development of a place in an orderly and most efficient way possible.
  2. These projects, considering their geographical location, architectural, commercial, and environmental values, as well as the feasibility of connectivity and services, become initiatives of high importance for regional development. Urban developments currently have various commercialization mechanics, where having alternatives suitable for commercialization and the market become critical factors for their success.

How do we generate value at Móve?

  1. Comprehensive Project Structuring From initial conception to execution, at Móve we design strategies that align the project vision with financial, commercial, technical, legal, and market objectives. We handle:
    1. Feasibility studies: We evaluate technical, economic, commercial, and legal aspects of the project
    2. Property evaluation: We analyze capabilities, limitations, and barriers related to location and property.
    3. Financial pre-feasibility: We identify critical project points to optimize resource execution.
    4. Strategic planning: We design schedules, budget execution, and operational schemes to ensure project success.
    5. Conceptual benchmark: We evaluate the market and plan commercial objectives aligned with real estate sector demand.
    6. Business conceptualization: We evaluate and advise on various project commercialization mechanisms, maximizing property returns.
  2. Innovative Urban Space Design We have a multidisciplinary team of experts in architecture, urban design, and sustainability, creating urban experiences that combine functionality, aesthetic appeal, and respect for the natural environment.
  • Conceptualization: We generate differentiating concepts, aligned with global trends and innovations in urbanism.
  • Urban design: We integrate green spaces, smart infrastructure, and mobility solutions. We maximize the project’s commercial areas.
  • Architectural design: We create attractive and innovative projects, aligned with market needs.
  1. Effective Promotion and Commercialization At Móve, we focus on positioning each urban development as a reference project in its segment. To achieve this, we implement strategies such as:
  • Branding Development: We create a distinctive brand identity for each project.
  • National and international marketing and promotion: We design communication tools and strategies to position the project in key markets.
  • Commercial management: We provide comprehensive support throughout the commercial process, offering support in all project phases.